Website scale
Public site estimate
How big is it, is it growing, and where do visits come from?
Use a public whole-site estimate when one exists; leave the field empty when it does not.
Data notes
How website traffic estimates work
Whole-site monthly visits are a third-party estimate. Search visibility is ranking terms and search traffic. The two are listed separately, each with a source and date.
Scale and search
Scale covers the whole site. Search covers ranking terms.
Public estimates show whether a site is large and whether it is growing. Ranking terms and landing pages show search traffic. The two stay as separate numbers.
Search visibility
Search analysis
How much demand exists, and which terms and pages contribute?
Ranking terms and search traffic are fetched on request and cover search only.
What's on each number
Source and date sit next to every number.
Source, observation period and scope stay beside the number. You can judge how fresh an estimate, rank or trend is.
- Provider
- Who produced this number
- Date
- Which observation period the number covers
- Confidence
- How strong this number is, and what it covers
- Scope
- Whole site or search
What this covers
For comparing websites and spotting movement.
Enter a public domain, check scale and change, then open search terms, public site facts or similar sites if you need them.
- Scale comes from public estimates. Search traffic comes from an explicit query.
- Search estimates and whole-site visits are labeled separately.
- Empty fields stay empty when there is no estimate.
- Paid search data is fetched only when you ask for it.
Look up a domain
Enter a domain to open a report.
After the report, use the boards to keep comparing.